Reid Financial

David's career as a Financial Advisor started shortly after moving to Detroit, Michigan from his native Scotland in 2004. He was quickly recruited by the financial planning division of American Express and initiated the lengthy securities and insurance licensing process in Michigan before relocating with his wife, Gretchen, to Charlotte in the Fall of 2004.

Recognizing how complex an issue it is to plan for retirement in the US, he set about establishing himself as a voice of reason and guidance in his chosen field. After establishing his practice with American Express and continuing through the spin-off of the financial planning division which lead to the creation of Ameriprise Financial; David moved his business to the independent platform with LPL Financial in 2007.

LPL Financial is the largest independent broker/dealer in the country. Founded in 1968, they provide support for 11,000 financial advisors from their corporate headquarters in Boston, San Diego and here in Charlotte.

The primary reason David chose to run his practice from the LPL platform was the level of autonomy offered to him. David owns and operates his business and simply selects all the tools from the LPL menu he needs to best serve his clients. LPL are 100% committed to helping financial advisors succeed with their own practices and that is all they do. They have no product division or investment arm which means their liquidity does not decline with the decrease of securities values.

From the perspective of his clients, this means he is free to provide unbiased guidance and advice without the pressure to push in-house products or hit production quotas. As an LPL Financial advisor he can concentrate on understanding the life aspirations of his valued clients while offering impartial strategies for managing wealth.

David is a fully licensed investment advisors representative and holds the FINRA Series 7 & 66 registrations held by LPL. This high level of licensing dictates that David is legally bound to provide advice which is in his client’s best interests, not his own!

He also holds insurance licenses for Life & Health, Long Term Care and Variable Annuities. On top of that, he has also achieved the prestigious Chartered Retirement Planning Counselor (CRPC®) designation.

David, an avid golfer and member of Raintree Country Club, lives in Matthews with his wife, Gretchen and daughters Abigail and Rebecca.